The 3rd Ingredient
The Journey of Analog Ethics into the World of Digital Fear and Greed
The author of this book, Jim Blasingame, is the "Small Business Advocate," and the host of a long-running daily radio show. Joel Barker has been a long-time member of Jim's Brain Trust and a monthly contributor to the show. Jim Schreier has also become a recent member of the Jim's Brain Trust and a regular contributor.
"The 3rd Ingredient" is an outstanding look at both the history and future of the issues of the analog versus the digital world. It includes an interesting focus on identifying and understanding implications.
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